Chumbak was founded in 2010 as an idea for creating a range of fun souvenirs for India and Indians. It was a simple thought. Let’s give the world something cool to take back from their travels to India. What started with souvenirs stocked in multi brand outlets soon transformed itself into a business spanning stores across the country in both our large format, full experience stores and pop up stores across popular malls and high streets. The brand is a design-led lifestyle brand for products across Apparel, Home and Accessories retailing over 100 categories across 17 stores pan-India.